Women in Residential Construction

Keynote Speakers

Amy Sandler
Chief Marketing Officer & Coach, Radical Candor

Amy Sandler is Chief Marketing Officer and Coach at Radical Candor, the executive education company based on Kim Scott's best-selling book, Radical Candor: How to be a Kick-Ass Boss Without Losing Your Humanity. Radical Candor delivers keynotes and workshops to help people develop more caring and candid relationships at work. She has trained thousands across a spectrum of roles, including CEOs and leadership teams, mid-level and new managers, and individual contributors just starting on their career path. An executive coach, corporate mindfulness trainer and professional speaker, Amy has more than 20 years experience in senior marketing roles at organizations including YPO, Vistage and UCLA. She has an AB and MBA from Harvard University, an MFA in Screenwriting from UCLA, and is a certified teacher of the Search Inside Yourself leadership program developed at Google.

Leyah Valgardson
Founder & Executive Coach, Leader's Voice

Leyah Valgardson is the founder of Leader's Voice, a women's executive leadership coach, and feminine culture champion. Leyah spent 15 years of her career in a male-dominated industry trying to play a "man's game," only to realize that she would never truly win. She determined that the key to change was in owning the power of her unique, feminine voice. Leyah's success with honing and using her inherent leader's voice led her to the highest ranks of leadership positions in her corporate career. Knowing that her experience could be beneficial to other professional women, Leyah left her corporate position in 2018 to start Leader's Voice. Through a variety of one-on-one executive coaching, group coaching, and workshop opportunities, Leyah helps women advance in their careers by mastering and expressing their unique leader's voice - empowering them to become valued, effective change leaders within the workplace.

Conference Speakers

Dee Bailey
Project Manager, Harrell Remodeling Inc.

Dee Bailey is a licensed general contractor and currently serves as Project Manager for Harrell Remodeling Inc., a one hundred percent employee owned company. She has over thirty years of experience in the construction industry in a variety of roles, from Carpenter to Business Owner. Bailey worked with Habitat for Humanity in the completion of a new home built by women volunteers, and believes that women play a vital role in the construction industry. She passionate about creating opportunities for them to succeed.

Rachel Brown
Owner & CEO, Rachel Brown Homes, LLC

As a seven-year old girl, Rachel Brown started working daily alongside her father, Richard Brown whose highly successful and well respected construction company developed new communities and built hundreds of homes for growing families in Northern Alabama. After being exposed to the building trade all her formative years, Rachel attended Auburn University, and after graduation, took on leadership of the business to continue the family tradition of building homes with a purpose. With over 14 years in business, Rachel continues to successfully build both well-crafted homes and relationships with her customers. In 2012, The Better Business Bureau of North Alabama recognized Rachel Brown for the organization's commitment to honesty and value with its Torch Award for Marketplace Ethics.

Kelly Carroll
Human Resources Generalist, BOWA

After obtaining her Bachelor's in Business Administration from Western New England University and Master's in Education from Springfield College in Massachusetts, Kelly realized she has a passion for recognizing and optimizing talent. She worked for ten years in higher education developing, training and engaging young adults through co-curricular and residential involvement. In 2010 she transitioned her career to human resources and worked for a large hotel group in New England. By promulgating an employee centric culture, she was able to create efficiencies in the numerous operational processes, while also enhancing employee and guest experiences. After five years, she relocated to the DC area where she spent three years at a fast-paced mortgage company developing leadership and training programs. She is now the human resources manager of BOWA, a high-end remodeling company working in Maryland, DC, and Northern Virginia. Throughout her career, Kelly has shown a passion for building organizations through the cultivation of employee skills and abilities. She chooses to work with businesses that believe in shaping and guiding employees into leadership roles, while putting an emphasis on continuing education company-wide. Kelly believes a company's culture makes a huge impact on the internal growth, positivity and passion you see among employees. She currently lives in Reston, Virginia, with her husband and two stepchildren. Kelly loves to travel with Asia, Grenada, and Europe begin some of her favorite destinations and Africa still on her bucket list.

Chelsea Collyer
Business Development Lead for Home Services Clients, Google

Chelsea Collyer is the Business Development Lead for Home Services Clients at Google. She is responsible for leading cross-functional teams that build products and solutions for top partners in the home services space. She works closely with Google's data scientists, research & insights managers, and global product experts to elevate client conversations and ensure long term strategies are adopted. She has a deep understanding of the home services industry's opportunities & challenges, and works closely with clients to help implement forward-looking strategies and improve partners' business success. Prior to working in the home services space, Chelsea worked with top specialty retail clients, with an emphasis on understanding the omnichannel experience for consumers. In between retail and home services, she joined Pinterest, helping launch their ad product. Chelsea received a degree in neuroscience and social psychology from Williams College in Massachusetts, where she graduated Summa Cum Laude and as a member of the Phi Beta Kappa honor society.

Mollie Elkman
Owner & President, Group Two

Mollie Elkman, owner and president of Group Two, is a thought leader on marketing for the home building industry. She specializes in understanding the consumer experience and creating successful, traffic-driving advertising programs for builders from coast to coast. Mollie also is an international speaker on all subjects relating to marketing for the building industry, with audiences ranging from small team training sessions to large conferences.  She has an infectious passion for marketing new homes and is driven by the opportunity to help builders succeed.

Allison Iantosca
Owner & President, F.H. Perry Builder

Allison Iantosca, Owner In 2008 Allison purchased F.H. Perry Builder from her father and has proudly carried on the tradition of success through strength—strength of character, knowledge, integrity, building well and strength of relationships. Eager to inspire success in others, Allison holds a container in which people grow and become their best selves. She has been passionately involved in a range of Boston and MetroWest Charities and non-profits and has been recognized for her leadership and business acumen by Boston Future Leaders, Banker & Tradesman, the Builders and Remodelers Association of Greater Boston and others. Since becoming owner and president, F.H. Perry Builder was named one of Commonwealth Institute's Top 100 Women-Owned Businesses for three years in a row. Allison has studied leadership at the Gestalt International Study Center earning certificates in Skills for Influential Leaders and GISC's pinnacle Leadership in the Twenty First Century. Allison has most recently been certified as a GISC Coach.

Melissa Kennedy
Sales & Design Manager, Meadowlark Design+Build

Melissa has been part of the growth and development of Meadowlark over the last eleven years. With an undergraduate degree from the University of Michigan Taubman College of Architecture and Urban Planning, Melissa has played an active role in growing Meadowlark Design + Build from a $3M to a $17M company. Melissa plays a key role in managing and cultivating the culture at Meadowlark while continuing to meet with those whom are interested in working with Meadowlark on their projects and overseeing the remodeling sales and design department. When not working, Melissa spends her time lifting heavy weights and participating in long endurance races (preferably in the woods) and most importantly, creating and inventing with her three young boys, Ronan, Makai and Sayer.

Barbara Miller
Portland Design Director, Design/Build Remodeling, Neil Kelly Company

Barbara Miller leads Neil Kelly Company's Portland-area design team. A recognized expert on the psychology behind interior design, Barbara is an award-winning designer who has been featured in Dwell on Design and This Old House. She previously served as founder and principal designer at Barbara Miller Interior Design. In her first full year as Design Director at Neil Kelly Co., Barbara managed over $21 M in remodeling sales; a nearly 40% increase in year over year sales. Barbara believes in coaching her sales staff to succeed in the way that uniquely supports their personal strengths.

Carol Morgan
President, Denim Marketing

Carol Morgan, president of Denim Marketing, focuses on marketing strategy and integrating public relations, social media, content and creative to tell engaging stories for clients that garner measurable traffic and show ROI. Denim Marketing is proud to celebrate its 20th Anniversary in 2019. Carol is the author of four books, including her latest "Social Media Marketing for Your Business," published by Builder Books. She is the creator of the nationally-ranked and award-winning, Atlanta's most popular real estate news blog. The immediate past Membership Chair for NAHB, a member of the Associates Council and past chair of NAHB's Professional Women in Building Council, Carol was awarded the prestigious 2016 Woman of the Year from the Professional Women in Building. She is a graduate of Oglethorpe University and the recipient of the 2008 Spirit of Oglethorpe Award, PRSA Georgia Chapter's George Goodwin Award, the Greater Atlanta Home Builders Association's 2008 Associate of the Year and 2012 Council Chair of the Year. Carol holds the MIRM (Masters in Residential Marketing), CAPS (Certified Aging in Place Specialist) and CSP (Certified Sales Professional) designations from NAHB. In her free time she manages a 20 acre farm with multiple critters, is the mother of an incredible son, gardens, rides dressage and explores various recipes.

Jillian Pritchard Cooke
Founder, Wellness Within Your Walls

Jillian Pritchard Cooke is the founder of Wellness Within Your Walls, which aims to connect the global family with healthy eco-sensitive products that result in beautiful, sustainable, non-toxic environments. Jillian is also the founder of interior design firm DES-SYN which was established in 1991 and primarily services the residential building industry. Jillian opened BEE in Atlanta, GA in 2010, a unique retail boutique promoting fashion and home furnishing products that meet the GOTS, WWYW, SFC, and Cradle to Cradle standards. Jillian has more than 30 years of experience with design projects in New York, Boston, Los Angeles, London, and Atlanta.